A brand is ‘the intangible sum of a company’s services, values, experiences, reputation, people and purpose.’ Communicating that authentically is the key to finding and keeping clients and employees alike.
News Briefs: July-August 2023
KPMG: ‘Excellent Opportunities’ Ahead Industry leaders and project owners are optimistic about the construction market while remaining concerned about project delays, fluctuating prices and risk exposure, according to KPMG’s “2023 Global Construction Survey.” KPMG surveyed [...]
Win-Win or No Deal
Under this simple business principle, everyone involved in a deal agrees on the desired outcomes—and commits to walking away unless they all win.
Renting Your Construction Equipment Could Minimize Your Economic Risk
Rent your equipment and be better prepared to weather the wavering economy.
CE’s Mid-Year Economic Forecast: It Will Get Worse Before It Gets Better
Economic Anirban Basu says that a recession is coming in the next 12 months—and he has suggestions for making sure your company is prepared.
Volatile Mid-Year Outlook for 2023 Commercial Construction Projects
Commercial projects and real estate are expected to be volatile through the end of the year.
Email Isn’t Dead, but It Needs a Facelift
Email is still the predominant form of communication in construction—and it can make or break your project performance.
Glossary of New Acronyms for Construction Marketers
The latest list of marketing acronyms for the construction industry.










