Bradford Wills is Director, Strategic Customers and Programs, Schneider Electric. In his 25 year career at Schneider Electric, Brad has served in many roles including market research, product management and development, segment sales management, channel management and US marketing operations. He is responsible for strategic development and execution of marketing and business programs for Schneider Electric’s final distribution equipment business marketed under the Square D by Schneider Electric brand. Brad earned an MBA from the University of Kentucky in 1993.

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