Workforce

Turn Your Website Into a Recruiting Machine

These five tips can help construction firms attract and convert the best talent through their company website. Taking these steps now will convert a one-dimensional construction website focused on lead generation into a recruiting machine that attracts the right people to do the work.
By Brian M. Fraley
May 16, 2017
Topics
Workforce
by Brian M. Fraley
Brian M. Fraley is the owner and chief strategist for Fraley Construction Marketing, a marketing communications consultancy with a unique 100% focus and deep understanding of the construction industry. He brings 25 years of experience to clients across the United States including construction equipment manufacturers and distributors; heavy highway, demolition and building contractors; construction material suppliers; subcontractors; and trade magazines and associations.

Related stories

Workforce
Construction Hiring Remains Sluggish in May Cover Art

Construction Hiring Remains Sluggish in May

By ABC
This May has proved the slowest hiring rate of any year since the beginning of the JOLTS data series.
Workforce
New Names and Faces: June 2025 Cover Art

New Names and Faces: June 2025

By Construction Executive
Construction Executive's monthly roundup of appointments and promotions amongst ABC member companies.
Workforce
An Apple a Day: Carhartt's Inaugural Steel Apple Awards Cover Art

An Apple a Day: Carhartt's Inaugural Steel Apple Awards

By Grace Calengor
Carhartt’s inaugural Steel Apple Awards honor teachers in the construction industry with $10,000, and their students with brand new gear.

Follow us




Subscribe to Our Newsletter

Stay in the know with the latest industry news, technology and our weekly features. Get early access to any CE events and webinars.