Workforce

Turn Your Website Into a Recruiting Machine

These five tips can help construction firms attract and convert the best talent through their company website. Taking these steps now will convert a one-dimensional construction website focused on lead generation into a recruiting machine that attracts the right people to do the work.
By Brian M. Fraley
May 16, 2017
Topics
Workforce
by Brian M. Fraley
Brian M. Fraley is the owner and chief strategist for Fraley Construction Marketing, a marketing communications consultancy with a unique 100% focus and deep understanding of the construction industry. He brings 25 years of experience to clients across the United States including construction equipment manufacturers and distributors; heavy highway, demolition and building contractors; construction material suppliers; subcontractors; and trade magazines and associations.

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