Business

Five Reasons Commercial Contractors Need Marketing and Public Relations

Marketing and public relations need each other to provide optimum results. In today’s competitive construction industry climate, a comprehensive, ongoing marketing and public relations program is a must.
By Jessica Tiller
August 20, 2018
Topics
Business
by Jessica Tiller

Jessica Tiller is Executive Vice President and Co-Founder of Weiss PR, Inc. Celebrating its 10th year in business, Weiss PR provides proactive, public relations services as well as crisis communications to the commercial construction industry.

Related stories

Business
It’s All Relative: The Importance of Building and Maintaining Relationships in Construction Cover Art

It’s All Relative: The Importance of Building and Maintaining Relationships in Construction

By Chad Prinkey
In a world where relationships seem to be taking a backseat to digital “connectedness,” executives from a recent Associated Builders and Contractors’ panel discussion agree that where construction is concerned, rapport still matters.
Business
Tariffed Construction Materials Prices Rise in May Cover Art

Tariffed Construction Materials Prices Rise in May

By ABC
The tariffs are taking effect—and materials prices are reflecting that.
Business
Contractors’ Backlog Falls Sharply in May Cover Art

Contractors’ Backlog Falls Sharply in May

By ABC
While ABC's Construction Backlog Indicator fell in May 2025, it is up since this time last year.

Follow us




Subscribe to Our Newsletter

Stay in the know with the latest industry news, technology and our weekly features. Get early access to any CE events and webinars.