Business
Equipment

Build High-Quality Sales Leads for Construction Materials Among Increased Competition

Construction is booming, and tremendous opportunities exist for building products companies to expand their customer base. However, competition is coming from every direction, and construction products firms must go beyond the basics of lead generation and look at sales lead quality to compete for new business.
By William Wickey
February 2, 2017
Topics
Business
Equipment
by William Wickey
William Wickey is the Senior Content Marketing Manager at LeadGenius. William specializes in growth strategy, crisis communications and lean marketing. Prior to LeadGenius, William consulted on book launches and new user acquisition for New York Times bestselling authors such as Ryan Holiday, Tim Ferriss, Robert Greene, Robert Kurson, and Neil Pasricha. Connect with William on Twitter.

Related stories

Business
Construction Futures: June 2025 Economic Roundup Cover Art

Construction Futures: June 2025 Economic Roundup

By Construction Executive
Could there be more rate cuts than the construction industry originally expected this year?
Business
It’s All Relative: The Importance of Building and Maintaining Relationships in Construction Cover Art

It’s All Relative: The Importance of Building and Maintaining Relationships in Construction

By Chad Prinkey
In a world where relationships seem to be taking a backseat to digital “connectedness,” executives from a recent Associated Builders and Contractors’ panel discussion agree that where construction is concerned, rapport still matters.
Business
Tariffed Construction Materials Prices Rise in May Cover Art

Tariffed Construction Materials Prices Rise in May

By ABC
The tariffs are taking effect—and materials prices are reflecting that.

Follow us




Subscribe to Our Newsletter

Stay in the know with the latest industry news, technology and our weekly features. Get early access to any CE events and webinars.